Now in its third year, this campaign required a toolkit full of graphics that would increase brand awareness year-over-year while highlighting this year’s one-of-a-kind illustration by artist Alex MacAskill.
This original illustration and design project required a creative and collaborative approach.
To promote Canadian Independent Bookstore Day 2022, I adapted a custom illustration by Kellen Hatanaka into a collection of promo assets that would serve the client and its members. This layout and design project involved some unique problem-solving.